Linda Nagata: the blog at Hahví.net

Tracking Preorders – June 16

June 16th, 2017

Just a few more days until publication!

To review for those new to my blog, I’m publicly tracking preorders on my forthcoming novel The Last Good Man. The novel has already earned a Publishers Weekly starred review, and several glowing endorsements from other writers. But it’s a crowded marketplace…

My goal was a modest 500 preorders before the June 20 publication date. And you know what? I made it! The print orders did it. There were a total of 153 as of this morning — VERY small potatoes in the grand scheme of things — but enough to let me reach my goal. Thank you to everyone who preordered a copy, whether ebook or print!

Date Total Preorders Events
May 5 31 Social media announcement of preorder links
May 12 84 Email to 1800+ newsletter subscribers**
May 19 164 New review by Michael Patrick Hicks
• probable inclusion in targeted Amazon emails
May 26 225 New review at Barnes & Noble blog
June 2 285 • Email to 525 newsletter subscribers(++)
• Included in a list of summer reads at Kirkus
• Included in a list of summer reads at The Verge
• Included on 3rd pg of “NOOK Press Presents”
June 9 377 Includes some print preorders
June 16 542 Figure includes 153 print preorders.

So what does this mean in dollar terms? After all, I need to contribute something to the family income…

The ebook is priced at $7.99. For most copies sold, I earn 70% of the list price less a few pennies, so let’s say $5.55 per copy. That’s a nice cut, much better than I’d get in traditional publishing. If all preorders go through, I’m looking to net around $2,175 from the ebooks.

By contrast, print — specifically print-on-demand — is expensive. So despite the $18 cover price, I’ll be netting only about $2 a copy for the preordered print books.

Adding estimated income from ebook and print preorders gives me a total of $2,415, which I won’t see until two or three months after publication. Not exactly high finance, eh? But it’s a start.

I’ll write more on income versus expenses in another post.

Find all related posts here.

Find preorder links and info here.

++ The 525 newsletter subscribers are a separate list, newly signed up via a recent promotion. It should be assumed that most are unfamiliar with my work.
**Around 350 subscribers have been long-time subscribers. The others are mostly new to my work, having signed on during recent promotional events. Only 39% of emails sent track as having been opened.

Posted on: Friday, June 16th, 2017 at 8:14 am
Categories: Publishing.
Tags: ,

3 Responses to “Tracking Preorders – June 16”

  1. Moneypenny Says:

    Congratulations!! Looking to reading it in a few days!

  2. Clyde Says:

    That’s a promising start. Good on ya.

  3. Linda Says:

    Thank you both!